We all know that having a well designed and contemporary website is absolutely vital to being successful. And, to make a real impact with your website, you need to view it as a constant work in progress and treat it like a business in its own right. 

Here’s our third foolproof tip to take your site to the next level:

It’s who you know that matters

A good site needs quality backlinks – links to your site from reputable and directly-related sites. This kind of link acts as an endorsement of your site: both for potential clients and for the mysterious algorithms that keep Google ticking.

Remember that neither potential clients nor Google are stupid, so avoid low-quality (i.e. irrelevant) links and never buy backlinks! Rather, build your backlinks over time, by playing the long game and developing your digital network. Good things come to those who wait

Ever wish that getting a standout website was as easy as ordering a birthday cake? Follow this link to have your website wish granted.