5 ways to leverage the power of neuroscience in your financial marketing

 A basic understanding of the latest developments in neuroscience can take your financial marketing results from mediocre to magnifico. Recent research which reveals how the human brain processes information and how we settle on a purchase is a game-changer. 

Over the course of millions of years, our brains have been programmed and reprogrammed with one goal in mind: survival. This […]

2019-09-30T08:52:29+00:00 September 30th, 2019|Neuroscience and marketing|0 Comments

Press release: FinCommunications goes from strength to strength

2019 has been an exciting year for the specialist financial services marketing agency headed up by Linda Graham, with new clients, fresh accolades and the launch of a subscription service.

The firm’s many and varied communications challenges have included explaining the ins and outs of hedge fund managers and lifting the lid on the life stories of some of SA’s top […]

2019-08-28T12:07:09+00:00 August 28th, 2019|Financial marketing, Financial services marketing|0 Comments

The beginning, middle and end of storytelling in financial services

Putting together a book of financial advisors’ stories has reminded us – once again – of the immutable power of storytelling in financial marketing. Read on for the lowdown.

I’m nearing the end of quite an incredible project that will eventually culminate in a book containing the personal and business development stories of a group of very successful financial advisers in […]

2019-08-23T07:14:35+00:00 August 23rd, 2019|storytelling|0 Comments

HUM conference

Humans Under Management (HUM) Conference, Cape Town, 10 September 2019

After making waves in the UK, HUM is headed to South Africa. Dedicated to the exciting and exceedingly influential field of behavioural finance, HUM will make you rethink everything you thought you knew about investor behaviour…with transformative and lasting benefits for your clients.

Are Bitcoins the Tulips of the 21st Century? Why […]

2019-08-15T15:16:07+00:00 August 14th, 2019|Uncategorized|0 Comments

WIN FINANCIAL ARTICLES FOR YOUR CLIENTS!!  

Quality financial content at a fraction of the cost

FinSubscriptions is a first-of-its-kind subscription service that allows financial advisors throughout South Africa to subscribe to quality financial content for their newsletters and/or blogs. Slash your marketing budget without compromising on quality. Find out more at on www.fincommunications.com/subscribe/

WIN FREE SUBSCRIPTIONS!

  • To celebrate our launch we are giving away TEN 3-month subscriptions […]

Announcing PROpulsion – Podcasts for financial advisers

 Introducing PROpulsion:  Podcasts for financial advisers

FinCommunications is very happy to be helping Francois du Toit launch a new free initiative that is designed to bring the industry together and to help financial advisors run successful businesses.   PROpulsion is a series of podcasts for ambitious advisors wanting to take their businesses up to the next level or to scale them […]

2019-04-06T13:19:05+00:00 April 6th, 2019|Uncategorized|0 Comments

Press release: Fincommunications lands the FPI’s PR account

After two years of hard work to establish a trustworthy financial services marketing brand, FinCommunications’ efforts are paying off – in a big way.

 The Financial Planning Institute has awarded its PR account to FinCommunications, the specialist financial services marketing brand headed up by Linda Graham. The decision comes at an exciting time for the FPI, and FinCommunications will be at […]

2019-03-30T04:19:35+00:00 March 29th, 2019|Uncategorized|0 Comments

POPI and social media

Don’t get too personal 

How times have changed. Social media marketing has evolved from being a bit of fun on the side to an absolute must-have for all businesses that want to remain relevant. Social media isn’t just fun and games, though: it gives you access to personal information like never before. The big question is how the […]

2019-02-05T15:14:55+00:00 February 5th, 2019|Social media and the law, social media policies|0 Comments

Voice search – A top 2019 digital marketing trend

Embrace the voice search revolution

The festivities are over; it’s back to the drawing board and time to plan and importantly stay ahead in the digital marketing game.   In this blog, we discuss one of the most significant changes taking place right now .. and the good news is … it’s super easy to factor into your brand’s current online presence. […]

How to get your posts to go viral

In this blog, we discuss employee advocacy programs which are an absolute must for companies using social media to promote their brands. Your employees are your brand ambassadors, and there’s no one better to promote your company and maximise the reach of company posts. Read on for the how…

What is employee advocacy?

Employee advocacy is the promotion of a business by […]