Financial content marketing
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Let us worry about the industry challenges while you service your clients. We have simple financial marketing solutions to complex industry issues.

FinTech Change

FinTech Change

Using super client centric models

Make the most of the fintech and human worlds for a super centric client service. Clients are tech-savvy and expect advanced systems, yet still crave the personal touch. We know how to communicate to integrate fintech with real life.

Legislative Change

Legislative Change

By communicating a valued service

POPI, FAIS, RDR, TCF!  We know this stuff and the changes.  The solution to a fee-only based industry is to develop a highly valued BRAND and to educate your clients on the benefits of expertise, research and process.  This is what we do.

Compliance

Compliance

By developing policies

Don’t be phased by compliance and the limitations on marketing.  We’ve been grilled by compliance officers, know the rules and prepare easy policies.  Ask us about our seminars on social media and the law in financial services.

Client Emotions

Client Emotions

Through consistency and education

It’s all about creating CONSISTENT brand journeys through the bulls and bears.  Express your values, show your expertise and EDUCATE, educate and educate.  It can be fun!  We’ll prepare the seminars, write the emailers and make the videos.

Brand Differentiation

Differentiation

Through consistency and education

This is the trickiest part to financial branding.  You can’t afford to project the same image and experience as everyone else.  It’s too competitive out there and getting tougher!  We’ll help out with a meaningful contemporary brand that stays.

Lack of Trust

Lack of trust

By showing consistent expertise

There have been too many crooks out there in the past and people are skeptical. Money has been hard earned and easily lost. The only way to create trust is to COMMUNICATE your expertise, share values and ensure consistent brand journeys.

Bees, and thus our honeycomb logo, symbolise Our approach. They work collectively, simultaneously, constantly, productively, scientifically and ultimately accurately.   The outcome is honey – pure success – stored in honeycomb comprised of perfect hexagonal shapes which have been mathematically proven to be the most compact and efficient storage shapes.

Contact FinCommunications for specialist financial marketing

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