It’s essential to monitor your social performance so that you can continue to improve.

You can use the Analytics function on the various platforms, or you can use third-party software that not only gives you stats on your performance but allows you to manage and schedule upcoming posts. Analytics give valuable insights on the best times to post, the demographics of your audience, the reach of your posts, and the number of website referrals they garner.

Used wisely, social media marketing is a godsend for all advisors, at any stage of their business journey. If you’re concerned that you may not be able to pull it off on your own, get professional help.

FinCommunications is a specialist financial marketing business.  Our team comprises financial writers with full knowledge of the law and leading creative writers who whip up engaging, emotive, and entertaining copy. The brands we represent are always on the money but never boring.

Contact linda@fincommunications.com for fabulous financial blogs, savvy social media management and vivacious viral videos. We can help out with a comprehensive social media policy to protect your brand.